Why Advertise on MatchMove Games?

When most people think of "gamers", they tend to think of teenagers or men in their late 30s holed up in the basement of their mother's house. Why should you care about this audience?

Think again. The audience profile of MatchMove Games might surprise you.

Because MatchMove Games focuses on the casual and social gamers, we cater to a much broader audience. In a survey across 15 countries by renowned casual game developer Alawar Entertainment, 58% of casual gamers are female. According to leading casual game developer Popcap, over 75% of its audience is over the age of 29.

Casual gaming is a huge market that is seeing growth every day. Globally, the industry is worth an estimated USD 2.5 billion, according to the Casual Games Association (CGA). In Asia Pacific, more than half of all internet users visit game sites, spending an average of 87 minutes and visiting such sites 11.5 times in a month, according to Comscore. The casual game audience is said to be doubling in size each year, and so the advertising revenue is also constantly on the rise.

Advertising with MatchMove Games gives you access to millions of people across Southeast Asia, cutting across many demographics.

In other words, ours is the audience that has money to spend, makes purchasing decisions in homes and is probably even playing games on a laptop in their office right now. The same people who care about your brand and buy your products.

Interested? Email advertising@matchmovegames.com now.